Once we’ve cracked the Onekeystory, that’s when we move full steam ahead on production. We started scripting, which lead to a back and forth with the client as we refined the concept until it was perfect. At Onekeystory we do not proceed to the next step of production until our clients are 100% happy.
We then created a storyboard so that our clients could see how it would work together visually. Once again we collaborated to polish the storyboards until everyone was happy. You don’t have a lot of time with an explainer video (unless you’re doing it wrong) so everything needs to be carefully considered.
Then we started to bring the video to life with animation, voice over, music, and voice effects. All the time staying in close contact with RETB, who appreciated being kept in the loop every step of the way.
In the end we delivered an explainer video that we were proud of.
But would it do what RETB hoped?
In a word: yes.
In two words: hell yes!
14 days after the release of our explainer video, RETB had grown by 20%. The video was introducing new people to the brand, and these leads were being converted into sales.
RETB had to purchase three new company vehicles and completely redo their scheduling strategy to keep up with the demand generated by our video.
DO YOU WANT TO BOOST YOUR BUSINESS LIKE THAT?
DO YOU WANT US TO HELP YOU FIND YOUR ONE KEY STORY?
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